Sigma looked to create a peak portrait prime with the 85mm f/1.4 DG HSM Art Lens, and they delivered an optic with high performance, a large f/1.4 aperture, and a variety of technologies. Available here with a Nikon F mount, this lens offers a super-fast f/1.4...

Sigma looked to create a peak portrait prime with the 85mm f/1.4 DG HSM Art Lens, and they delivered an optic with high performance, a large f/1.4 aperture, and a variety of technologies. Available here with a Nikon F mount, this lens offers a super-fast f/1.4 aperture that is great for getting images with an exceptionally shallow depth of field and smooth bokeh. It also uses two SLD elements, one anomalous partial dispersion/high-refractive index element, and one aspherical element that minimize aberrations and ensures a crisp, clear image. A Super Multi-Layer coating helps by suppressing flare and ghosting.

For operation, a Hyper Sonic AF motor provides fast, accurate focusing and a large focusing ring permits manual focus override for making fine adjustments. A rounded 9-blade diaphragm also helps create round, smooth bokeh. It is made from a thermally-stable composite material that is light and durable and it has a brass bayonet mount. Additionally, it is fully compatible with S

Characterized by its long-reaching zoom, the Canon PowerShot SX740 HS Digital Camera is also benefitted by the inclusion of a 20.3MP High-Sensitivity CMOS sensor and DIGIC 6 image processor to realize notable image quality, sensitivity to ISO 3200, and 5.9 fps...

Characterized by its long-reaching zoom, the Canon PowerShot SX740 HS Digital Camera is also benefitted by the inclusion of a 20.3MP High-Sensitivity CMOS sensor and DIGIC 6 image processor to realize notable image quality, sensitivity to ISO 3200, and 5.9 fps continuous shooting, as well as the ability to record full HD 1080p video at 60 fps. The 50x optical zoom lens covers a 24-1200mm equivalent focal length range, spanning wide-angle to super telephoto perspectives, and an Intelligent IS image stabilization system supports this range by minimizing the appearance of camera shake when shooting both photos and movies. Balancing this extended reach, an ergonomic body design incorporates a large grip for further stability, as well as a large 3.0" 461k-dot LCD for composing imagery and reviewing photos and movies. Additionally, built-in Wi-Fi with NFC allows you to wirelessly share your imagery directly to a linked smartphone or tablet.

Characterized by its impressive reach, the PowerShot SX70 HS from Canon is a flexible point-and-shoot offering high-resolution imaging and a wide-ranging 65x zoom lens. The 20.3MP CMOS sensor pairs with the DIGIC 8 image processor to afford stills clicking at ...

Characterized by its impressive reach, the PowerShot SX70 HS from Canon is a flexible point-and-shoot offering high-resolution imaging and a wide-ranging 65x zoom lens. The 20.3MP CMOS sensor pairs with the DIGIC 8 image processor to afford stills clicking at up to 10 fps for working with moving subjects, and also enables recording UHD 4K video content as well as producing 4K time-lapse movies. For working in a variety of clicking situations, the 65x optical zoom covers a wide-angle to super-telephoto focal length range and is complemented by five stop-effective image stabilization to minimize the appearance of camera shake for sharper handheld clicking. Benefitting the imaging capabilities, this camera also incorporates a 2.36m-dot OLED electronic viewfinder for clear eye-level clicking and built-in Wi-Fi and Bluetooth permit seamless wireless control and sharing capabilities.

20.3MP CMOS Sensor and DIGIC 8 Image Processor
A 20.3MP CMOS sensor pairs with the DIGIC 8 image processo

Fly farther to capture stunning 4K aerial videos with the Mini 2 Fly More Combo from DJI. Utilizing DJI's OcuSync 2.0 2.4/5.8 GHz wireless transmission technology, the Mini 2 can be operated from up to 6.2 miles away while still providing you with video of wha...

Fly farther to capture stunning 4K aerial videos with the Mini 2 Fly More Combo from DJI. Utilizing DJI's OcuSync 2.0 2.4/5.8 GHz wireless transmission technology, the Mini 2 can be operated from up to 6.2 miles away while still providing you with video of what the drone sees. The Mini 2 can also be flown as high as 2.5 miles and withstand 19 to 24 mph winds, all while maintaining a compact, foldable design that weighs only 8.8 oz. It's small and light enough to take with you almost anywhere.

With so much available to photograph and record right out of the box, DJI ensured high-quality results with a 3-axis gimbal that supports up to 4K30 video and 12MP stills captured in JPG or raw for easier editing. You also gain the luxury of flying farther back from your subjects with support for up to 4x digital zoom. Thanks to the DJI Fly app and intelligent recording options, such as pre-programmed QuickShot flight paths and multiple panorama options, the Mini 2 can deliver creative pro-qual

Perfect for vloggers, the Sony ZV-E10 pairs a large APS-C sensor and mirrorless versatility with a specialized feature-set built just for content creators. Improving upon the ubiquitous smartphone, the ZV-E10 is an Alpha camera that brings improved image quality, greater choice of lenses, and increased control to up your creativity when shooting.

With consistent hardware features and expanded accessory ecosystems, the GoPro HERO13 Black captures up to 5.3K60 video and 27MP photos on your next adventure with the improved Enduro battery and the option to add HB-series lens mods. The 1/1.9" image sensor c...

With consistent hardware features and expanded accessory ecosystems, the GoPro HERO13 Black captures up to 5.3K60 video and 27MP photos on your next adventure with the improved Enduro battery and the option to add HB-series lens mods. The 1/1.9" image sensor can capture 27MP raw still photos as well as 5.3K60, 4K120, and 2.7K240 video with ease. HyperSmooth 6.0 digital image stabilization with AutoBoost ensures your footage remains high quality while reducing image cropping. The HERO13 Black includes a new 1900mAh Enduro battery for longer runtimes in all weather conditions as well as additional power accessories not previously available.

Improving upon one of the most celebrated lenses in the Canon EF line is no easy feat, but Canon has done just that. The all-new EF 70-200mm f/2.8L IS II USM increases the speed, performance and optical quality of the EF 70-200 f/2.8L IS USM while maintaining ...

Improving upon one of the most celebrated lenses in the Canon EF line is no easy feat, but Canon has done just that. The all-new EF 70-200mm f/2.8L IS II USM increases the speed, performance and optical quality of the EF 70-200 f/2.8L IS USM while maintaining all of the characteristics that have made it a legend for professionals and advanced amateurs alike. The EF 70-200mm f/2.8L IS II USM features one fluorite and five UD elements for increased optical quality and reduced chromatic aberration. It has a minimum focusing distance of 1.2m/3.9 ft. at all zoom settings, which is useful for photographers in smaller spaces trying to get closer to a subject. It features a next-generation Optical Image Stabilizer, providing up to 3.5 stops of correction at all focal lengths. And as with all L-series lenses, the EF 70-200mm f/2.8L IS II USM is dust- and moisture-resistant and designed for use in the challenging environments typical of rigorous professional use.

Possibly the single most versatile lens, the AF-S NIKKOR 24-120mm f/4G ED VR from Nikon spans a useful wide-angle to short-telephoto range and features a constant f/4 maximum aperture for consistent performance throughout the zoom range. Three aspherical eleme...

Possibly the single most versatile lens, the AF-S NIKKOR 24-120mm f/4G ED VR from Nikon spans a useful wide-angle to short-telephoto range and features a constant f/4 maximum aperture for consistent performance throughout the zoom range. Three aspherical elements and two extra-low dispersion elements are used to greatly reduce spherical and chromatic aberrations in order to produce a high degree of sharpness and clarity. Also benefitting image quality, both a Nano Crystal Coat and a Super Integrated Coating have been applied to control flare and ghosting for improved contrast and color accuracy. Supporting the optics is VR II image stabilization, which compensates for camera shake to help realize sharp imagery when shooting handheld. A Silent Wave Motor is also used to provide fast and precise autofocus performance, along with full-time manual focus override.

Pairing an immensely versatile focal length with a bright maximum aperture, the Sony E-mount 35mm f/1.4 DG DN Art Lens from Sigma is a wide-angle prime characterized by its advanced optical design. The combination of one F Low Dispersion (FLD) element and four...

Pairing an immensely versatile focal length with a bright maximum aperture, the Sony E-mount 35mm f/1.4 DG DN Art Lens from Sigma is a wide-angle prime characterized by its advanced optical design. The combination of one F Low Dispersion (FLD) element and four Special Low Dispersion (SLD) elements help to achieve a marked reduction in chromatic aberrations, while a pair of aspherical elements, with one positioned in the rear of the lens, minimize a variety of additional distortions and aberrations. A Super Multi Coating has been applied to lens elements, too, to reduce flare and ghosting for higher contrast and color fidelity. Additionally, the f/1.4 maximum aperture benefits working in low-light conditions and offers increased control over depth of field for isolating subject matter.

Catering to vloggers and content creators, the black Canon EOS M50 Mark II is a versatile multimedia camera with a well-rounded photo and video feature-set. Sporting improved focusing, recording, and sharing capabilities, the M50 Mark II still revolves around ...

Catering to vloggers and content creators, the black Canon EOS M50 Mark II is a versatile multimedia camera with a well-rounded photo and video feature-set. Sporting improved focusing, recording, and sharing capabilities, the M50 Mark II still revolves around the proven 24.1MP APS-C CMOS sensor and DIGIC 8 image processor, which enable a quick 10 fps shooting rate, a native sensitivity range of ISO 100-25600, and UHD 4K video recording at 23.98 fps, along with Full HD 1080p60 and HD 720p120 for slow motion capture. Sensor-based Dual Pixel CMOS AF has been improved with faster speeds and refined Eye Detection AF performance, and supports both Eye Detection and Face Detection focusing modes when working with Movie Servo AF to help keep sharp focus on the subject matter. Additionally, Combination IS 5-axis image stabilization also helps to realize steady, shake-free recording by minimizing the appearance of camera shake.

Popular for portraiture, the NIKKOR Z 85mm f/1.8 S from Nikon is a short-telephoto prime characterized by its flattering focal length and bright f/1.8 design. The maximum aperture strikes a balance between size, weight, and speed, offering suitable speed for w...

Popular for portraiture, the NIKKOR Z 85mm f/1.8 S from Nikon is a short-telephoto prime characterized by its flattering focal length and bright f/1.8 design. The maximum aperture strikes a balance between size, weight, and speed, offering suitable speed for working in difficult lighting yet remaining sleek enough for handheld use. In terms of optics, two extra-low dispersion elements are featured, and help to reduce color fringing and chromatic aberrations in order to achieve high clarity and color fidelity. Also, both Nano Crystal and Super Integrated Coatings are used to suppress flare and ghosting for greater color fidelity and higher contrast.

Capture ultra-smooth video on the go with the FDR-AX43 UHD 4K Handycam from Sony. This compact camcorder features a built-in gimbal with Balanced Optical SteadyShot image stabilization and a low-light Exmor R CMOS image sensor to produce crisp, high-quality UH...

Capture ultra-smooth video on the go with the FDR-AX43 UHD 4K Handycam from Sony. This compact camcorder features a built-in gimbal with Balanced Optical SteadyShot image stabilization and a low-light Exmor R CMOS image sensor to produce crisp, high-quality UHD 4K video or 16.6MP still photos. Record up to UHD 4K video at 24 or 30 fps using Sony's XAVC S codec at rates up to 100 Mb/s or up to 50 Mb/s 1080p HD video. Fast, intelligent autofocus tracks your subjects while keeping them sharp, and the ZEISS Vario-Sonnar T* zoom lens features a 20x optical/30x digital zoom in 4K and up to 250x digital zoom in HD. The FDR-AX43's Dual Video mode enables you to record MP4 movies simultaneously with your XAVC S 4K video, perfect for playback on your phone and faster uploading to your network or the web. The Dual Video Mode also enables the use of the Highlight Movie Maker, a one-button function that creates a highlight reel of your footage you can quickly play back at an event. A 4K time-lapse

Fly longer and safer with the ultra-portable Mini 3 Pro with RC-N1 Remote from DJI. One of the biggest improvements over the Mini 2 is the inclusion of a tri-directional obstacle avoidance system, which can avoid accidents by automatically detecting and avoidi...

Fly longer and safer with the ultra-portable Mini 3 Pro with RC-N1 Remote from DJI. One of the biggest improvements over the Mini 2 is the inclusion of a tri-directional obstacle avoidance system, which can avoid accidents by automatically detecting and avoiding obstacles in its flight path. The Mini 3 Pro also provides an upgrade in visual quality, adding the ability of 60 fps filming at 4K, slow motion 120 fps at 1080p, and extremely hi-res 48MP raw stills. Even the flight time has been improved up to 34 minutes, or even longer with an optional Plus battery. Add in a foldable design and a host of tracking and imaging modes, and you have a drone that travels easily and can accommodate both impromptu personal or professional aerial imaging.
Fly longer and shoot more on location when you outfit your Mini 3 Pro with the Mini 3 Pro Fly More Kit from DJI. The Fly More Kit is a multi-pack of accessories for the Mini 3 Pro drone. Primarily, the kit includes two additional Intelligent Flight

The 28-70mm f/2.8 DG DN Contemporary Lens for Sony E-Mount from Sigma is a versatile wide-angle to portrait-length zoom characterized by its f/2.8 constant maximum aperture. The design suits working in available lighting conditions while affording increased co...

The 28-70mm f/2.8 DG DN Contemporary Lens for Sony E-Mount from Sigma is a versatile wide-angle to portrait-length zoom characterized by its f/2.8 constant maximum aperture. The design suits working in available lighting conditions while affording increased control over depth of field. More lightweight and compact than similar 24-70mm lenses, it's optical design incorporates two FLD and two SLD low-dispersion elements plus three aspherical elements that reduce a variety of aberrations to achieve high sharpness, enhanced clarity, and improved color accuracy. It features just one lightweight focusing element, which keeps the AF unit small. This, along with a quiet and fast stepping motor, makes for responsive and near-silent autofocus performance, an ideal combination for filmmakers looking for a high-performance, lightweight, and easy-to-handle camera system that works well with a gimbal or other accessories.

A one-lens solution for working in a wide variety of shooting situations, the NIKKOR Z 24-200mm f/4-6.3 VR from Nikon is an all-in-one 8.3x zoom covering wide-angle to telephoto focal lengths. An advanced optical design, which uses a series of aspherical and E...

A one-lens solution for working in a wide variety of shooting situations, the NIKKOR Z 24-200mm f/4-6.3 VR from Nikon is an all-in-one 8.3x zoom covering wide-angle to telephoto focal lengths. An advanced optical design, which uses a series of aspherical and ED elements, pairs with both ARNEO and Nano Crystal Coatings to produce sharp and clear image quality with high contrast and accurate color rendering to benefit working in various lighting conditions.

Compact, connected, and designed for creators, the Nikon Z30 is a purpose-built mirrorless camera optimized for vloggers and live streamers. Pairing Nikon's noteworthy image quality, 4K video recording, and a large 20.9MP DX-format sensor with a specialized fe...

Compact, connected, and designed for creators, the Nikon Z30 is a purpose-built mirrorless camera optimized for vloggers and live streamers. Pairing Nikon's noteworthy image quality, 4K video recording, and a large 20.9MP DX-format sensor with a specialized feature-set and design, the Z30 is designed to elevate your content and tag along on your everyday adventures.

Fly longer and safer with the ultra-portable Mini 3 Pro with RC-N1 Remote from DJI. One of the biggest improvements over the Mini 2 is the inclusion of a tri-directional obstacle avoidance system, which can avoid accidents by automatically detecting and avoidi...

Fly longer and safer with the ultra-portable Mini 3 Pro with RC-N1 Remote from DJI. One of the biggest improvements over the Mini 2 is the inclusion of a tri-directional obstacle avoidance system, which can avoid accidents by automatically detecting and avoiding obstacles in its flight path. The Mini 3 Pro also provides an upgrade in visual quality, adding the ability of 60 fps filming at 4K, slow motion 120 fps at 1080p, and extremely hi-res 48MP raw stills. Even the flight time has been improved up to 34 minutes, or even longer with an optional Plus battery. Add in a foldable design and a host of tracking and imaging modes, and you have a drone that travels easily and can accommodate both impromptu personal or professional aerial imaging.
Fly longer and shoot more on location when you outfit your Mini 3 Pro with the Mini 3 Pro Fly More Kit Plus from DJI. The Fly More Kit Plus is a multi-pack of accessories for the Mini 3 Pro drone. Primarily, the kit includes two additional Intellige

Sporting an especially sleek design, the Nikon Z50 is a DX-format mirrorless digital camera revolving around the versatile Z Mount. Capable in both stills and video realms, the Z50 features a 20.9MP CMOS sensor and EXPEED 6 image processor, which enables fast ...

Sporting an especially sleek design, the Nikon Z50 is a DX-format mirrorless digital camera revolving around the versatile Z Mount. Capable in both stills and video realms, the Z50 features a 20.9MP CMOS sensor and EXPEED 6 image processor, which enables fast performance up to 11 fps, a reliable 209-point hybrid AF system with eye detection, and notable low-light performance to ISO 51200. For video recorders, UHD 4K is supported up to 30 fps along with Full HD recording at up to 120 fps for slow-motion playback. For fine-tuning your photos and videos, in-camera clip trimming can be used, and 20 Creative Picture Controls and 10 Special Effects settings help to infuse your imagery with a unique look.

The body design is impressively sleek yet still to benefit all-day-long clicking. A high-resolution 2.36m-dot OLED EVF benefits working in bright conditions with clear eye-level viewing and the 3.2" rear touchscreen LCD has a 180° flip-down design that is perfect for selfies. The body is

Born from a desire for flagship performance and innovation in a more compact and streamlined connected camera, the D7500 delivers the game-changing resolution, ISO range, image processing and energy efficiency of the award-winning D500 in an enthusiast-level D...

Born from a desire for flagship performance and innovation in a more compact and streamlined connected camera, the D7500 delivers the game-changing resolution, ISO range, image processing and energy efficiency of the award-winning D500 in an enthusiast-level DSLR. Simply put, the D7500 is built to outperform any camera in its class with top-tier image quality, blazing speed, flawless autofocus, 4K Ultra HD video and pro-grade creative tools—all in a comfortable, rugged design. This is a camera for the new generation of creators.

Impressively small despite having a large full-frame sensor, the Canon EOS RP offers flexible imaging capabilities along with a portable form factor. Featuring a high-resolution 26.2MP full-frame CMOS sensor along with a DIGIC 8 image processor, both stills an...

Impressively small despite having a large full-frame sensor, the Canon EOS RP offers flexible imaging capabilities along with a portable form factor. Featuring a high-resolution 26.2MP full-frame CMOS sensor along with a DIGIC 8 image processor, both stills and UHD 4K video can be recorded using a broad sensitivity range, from ISO 100-40000, to suit working in a variety of lighting conditions. Continuous shooting is also supported at up to 5 fps for photographing moving subjects. The sensor also facilitates an advanced Dual Pixel CMOS AF system, with 4779 selectable on-sensor phase-detection points for quickly and accurately acquiring focus during stills and video operation.

Complementing the sensor and processor, the RP also sports a 2.36m-dot OLED electronic viewfinder along with a rear 3.0" 1.04m-dot vari-angle touchscreen LCD monitor for easier viewing from high and low angles. Additionally, Wi-Fi and Bluetooth allow for wireless remote camera control along with direct image sha